PROJECT CASE STUDY

Say Her Name Coalition

DISCIPLINE

Branding + Web Design

ROLE

Designer

YEAR

2020

Produced pro-bono via Design For Black Lives

SUMMARY

Brand identity and website design for a social justice organisation

PROJECT DESCRIPTION

In the wake of the horrendous untimely death of Oluwatoyin Salau, activists Amorous Ebony and Brittany Oliver founded Say Her Name Coalition; a Baltimore based organisation established to provide spaces and resources for Black womyn and femme survivors. 

I developed the brand identity, pulling inspiration from the protests, activists, diversity and strength of the community it aims to support. 

Stemming from the #SayHerName movement, the brand identity acts to amplify the message and urgency of the organisation, whilst also creating a sense of inclusion and celebration of the community.

This direction was then extended into their website, providing a digital resource of information and support.